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Students
Launch Unique
Campaign:
"1867
Text-to-Give"
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WASHINGTON
(Feb.
14)
- Two
Howard
University
students
have
launched
a
unique
fund-raising
campaign
that
reaches
out
to
one
of
higher
education’s
toughest
potential
donor
groups
through
a
different
approach
–
texting.
It’s
called
“1867
Text-to-Give.”
Second
year
law
student
Marcus
Ware
and
senior
political
science
and
English
major
Corey
Briscoe
are
asking
the
Howard
University
family,
particularly
recent
graduates,
to
text
$10
through
their
cell
phones
for
a
special
student
initiative.
The
two
plan
to
raise
$100,000
by
March
12,
this
year’s
date
for
the
University’s
annual
Charter
Day
celebration,
to
fund
need-based
scholarships
and
the
annual
student-run
Alternative
Spring
Break.
Each
year,
hundreds
of
Howard
students
forgo
the
beach
or
trips
home
for
Spring
Break
and
instead
visit
troubled
communities
across
the
nation
to
help.
The
program
is
funded
and
organized
by
students
and
the
Andrew
Rankin
Memorial
Chapel.
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Ware,
the
graduate
student
representative
who
serves
on
the
Howard
University
Board
of
Trustees,
said
he
believes
that
by
asking
for
a
small
amount
of
money
and
by
making
the
giving
process
simple,
more
people,
especially
students
and
recent
graduates,
will
be
willing
to
donate.
Donors
simply
dial
50555
and
text
1867,
the
year
Howard
University
was
chartered.`
"Ten
dollars
is not
a lot
of money,"
Ware
said.
“You
can
easily
spend
that
at McDonald’s
or for
a movie.
It’s
certainly
not
too
much
to ask
for
a place
that
has
helped
shape
and
guide
you
and
so many
other
graduates."
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And
the
texting
process
is
so
simple
and
fast.
Briscoe,
the
undergraduate
student
trustee,
stated
that
while
the
money
is
important,
one
of
the
major
goals
of
the
campaign
is
to
get
recent
graduates
into
the
mindset
of
giving
back
to
their
alma
mater
early
on.
He
expressed
that
by
using
texting,
an
approach
more
aligned
with
younger
adults,
the
two
hope
the
small
donations
from
many
will
yield
big
results.
"
We
believe
that
it
is
not
only
large
scale,
high
profile
donations
that
make
the
difference,
but
the
collective
contribution
of
the
entire
Howard
family
that
achieves
ultimate
success,"
Briscoe
concluded.
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For
more
information,
contact
Marcus
Ware
at
maware@law.howard.edu
or
Corey
Briscoe
at
cbriscoe@bison.howard.edu. |
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