WASHINGTON DC, (October 3, 2012) – The Howard University Board of Trustees approved the establishment of two new undergraduate programs and a new doctoral program in the School of Communications as a part of the University’s academic renewal efforts. Besides aligning the University’s academic programs with the latest trends in the field of communications, the changes aim to position Howard graduates with the competitive advantages necessary to succeed and to lead in today’s changing media landscape. Students will be admitted into these programs beginning in the fall semester of 2013.
Under the leadership of a Committee of the Future chaired by Dr. Bishetta Merritt, professor and chair of the department of Radio, Television and Film, the faculty of the School worked for more than a year to develop the reorganization plan. The School also benefited from the assistance of Compass, a strategic consulting organization, and a panel of communication professionals and scholars convened under former dean Jannette L. Dates and funded by the McCormick Tribune Foundation.
The new undergraduate programs are: Strategic, Legal and Management Communications (SLMC) and Media, Journalism and Film (MJF). Within those programs new concentrations will be available in the areas of digital communication, entrepreneurship, and international and intercultural communication. Undergraduate students will have the option of creating interdisciplinary programs of study that cut across SLMC and MJF.
The Strategic, Legal and Management Communications program will promote the study and practice of communication at the institutional, organizational, legal, social, and interpersonal levels. The program will prepare students for careers and advanced study in communication used for strategic purposes such as public relations, entrepreneurship, advertising and sales, non-profit and for-profit management, law and policy, government relations, human resources, and media management.
The Media, Journalism and Film program blends elements of five communications sequences in the School to reflect current industry standards, technological trends, community needs, and the University’s historical mission. The program will draw from the specializations of audio, video, and film production; scriptwriting and reporting; and broadcast journalism in the traditional platforms of print, radio and television as well as the emergent digital, mobile and on-line platforms.
The doctoral program in Communication, Culture and Media Studies (CCMS) combines the strengths of the faculty from across the School and many courses from the Mass Communications and Media Studies Program and the Communications and Culture doctoral program. Doctoral students will be admitted to this new program beginning Fall 2013, as the current MCMS and COMC graduate students complete their degree programs.
Founded in 1867, Howard University is a private, research university that is comprised of 13 schools and colleges. Students pursue studies in more than 120 areas leading to undergraduate, graduate and professional degrees. Since 1998, the University has produced two Rhodes Scholars, two Truman Scholars, a Marshall Scholar, 30 Fulbright Scholars and 11 Pickering Fellows. Howard also produces more on campus African-American Ph.D. recipients than any other university in the United States. For more information on Howard University, call 202-238-2330, or visit the University's Web site at www.howard.edu.